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The 2020 Complete Digital Copywriting Master Class Bundle

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4.0 hours
Lessons
29

The Business Writing Course

Learn How to Write Professionally from a Content Writer with 30 Years of Experience & 20k Students

By Alan Sharpe | in Online Courses

Effective and clear writing is essential in any position, especially if you want to get considered for promotion. If you want to get hired, get promoted, or simply improve poor writing, this is the course for you. In this course, 30-year veteran content writer Alan Sharpe will teach you everything he's learned about effective business writing during his last three decades as a writer, editor, and proofreader. Along with basic learning tips, he will show you the most common mistakes that business people make in their writing and how to avoid these blunders.

  • Access 29 lectures & 4 hours of content 24/7
  • Understand the world of business writing
  • Learn the first & essential step in business writing: organizing your thoughts
  • Start writing your first draft
  • Learn to proofread & edit your draft
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Internet access required

Course Outline

  • Your First Program
  • Section 1: Introduction
    • Lesson 1: Avoid the bureaucratic style - 11:19
    • Lesson 2: Six qualities of good business writing - 10:25
    • Lesson 3: Adopt the "you-centered" business style - 10:44
    • Lesson 4: Watch your tone - 9:57
    • Lesson 5: Four types of sentences - 4:52
  • Section 2: Organize your thoughts
    • Lesson 1: How to plan a writing project - 6:01
    • Lesson 2: Start with your reader - 10:14
    • Lesson 3: Know your goal - 7:50
    • Lesson 4: Write your outline - 12:59
    • Lesson 5: Structure your message - 11:07
    • Lesson 6: Choose the right style - 8:07
    • Lesson 7: Consider your tone and persona - 9:25
  • Section 3: Write your draft
    • Lesson 1: Get to the point - 10:17
    • Lesson 2: Write simple sentences - 7:23
    • Lesson 3: Write with paragraphs - 7:09
    • Lesson 4: Use simple words - 9:08
    • Lesson 5: Use strong verbs - 8:51
    • Lesson 6: Keep related words together - 7:13
    • Lesson 7: Be specific rather than general - 9:16
    • Lesson 8: Be concrete rather than abstract - 9:46
    • Lesson 9: Be definite rather than ambiguous - 12:12
    • Lesson 10: Use the active voice - 8:03
  • Section 4: Edit your draft
    • Lesson 1: Omit needless words - 8:32
    • Lesson 2: Use parallel structure - 2:58
    • Lesson 3: Avoid common grammatical mistakes - 8:32
    • Lesson 4: Avoid common mistakes when crafting sentences - 9:27
    • Lesson 5: Avoid mistakes with commas and apostrophes - 6:34
    • Lesson 6: Six categories of words to eliminate - 7:18
    • Lesson 7: Editing checklist - 7:22

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10

Online Copywriting: How to Write Persuasive Product Pages

Learn How to Write to Sell & Get Online Copywriting Tips for Shopping Carts and Online Store Pages

By Alan Sharpe | in Online Courses

Product pages are vital when selling online. You need to write copy on your product pages knowing that this copy will show up in search results. You need to write product descriptions that work with product images and choose product images that work with your copy. You also need to anticipate the most common objections and questions that your potential buyers have, and meet these hands-on in your copy. This course teaches you how to write copy that sells products online. You will learn dozens of online copywriting tips that help you craft effective copy for shopping carts and online store pages.

  • Access 10 lectures & 1 hour of content 24/7
  • Write product descriptions that rank well in search results
  • Craft offers that motivate buyers to buy products online
  • Write copy that tells buyers things they can't discover from visuals alone
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: intermediate

Requirements

  • Internet access required

Course Outline

  • First Section
    • Lesson 1 - GET FOUND - Start selling on page one of Google - 10:12
    • Lesson 2 - HELP YOUR BUYER - Boost sales with better navigation - 9:45
    • Lesson 3 - NAME IT AND THEY WILL COME - Product page title tags - 9:49
    • Lesson 4 - DESCRIBE YOURSELF - Write description tags that attract buyers - 7:54
    • Lesson 5 - GIVE YOUR BUYERS A MAP - Page URLS and navigation - 11:04
    • Lesson 6 - IMAGE THIS - Use images and captions that capture interest - 8:12
    • Lesson 7 - OFFERS - Make an offer they can't refuse - 8:35
    • Lesson 8 - UPSELL - Increase profit while helping your buyers - 9:10
    • Lesson 9 - SHORT IS SWEET - Write short product descriptions that convert - 9:28
    • Lesson 10 - GO LONG - Write long product descriptions that wow - 7:55

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10

Online Copywriting: How to Write a Profitable Landing Page

Use Lead Magnets & Direct-Response Tactics to Optimize Landing Pages that Generate Leads

By Alan Sharpe | in Online Courses

A lead magnet is something of value that you offer your website visitors in exchange for their contact details. They get the lead magnet. You get the lead...but ONLY if your landing page is effective. This course teaches you how to use direct-response copywriting tactics to write landing pages for lead magnets. Landing pages are different from other types of web pages. And landing pages for lead magnets are different from other types of landing pages. At the end of this course, you’ll know how to write a landing page that persuades visitors to give you their name and email address. In other words, you'll know how to write direct-response copy that generates online sales leads.

  • Access 10 lectures & 1 hour of content 24/7
  • Write direct-response copy that generates online sales leads
  • Create landing pages that persuade visitors to give you their name & email address
  • Avoid the classic blunders made by many landing pages
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: intermediate

Requirements

  • Internet access required

Course Outline

  • First Section
    • Lesson 1 - Four ingredients of a successful landing page - 11:08
    • Lesson 2 - Start with your potential customer - 7:55
    • Lesson 3 - Package your lead magnet properly - 6:41
    • Lesson 4 - Answer three questions before you start writing - 8:09
    • Lesson 5 - Write powerful headlines and subheads - 6:04
    • Lesson 6 - Be specific - 7:41
    • Lesson 7 - Be unique - 8:59
    • Lesson 8 - Give them pain. Or pleasure. - 7:21
    • Lesson 9 - Craft a compelling call to action - 8:38
    • Lesson 10 - Take these four steps before you go live - 5:36

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Lessons
16

How to Become a Freelance Copywriter & Work from Anywhere

Conduct Your Self Like a Professional Freelance Copywriter & Start Your Copywriting Business in Seven Days

By Alan Sharpe | in Online Courses

This course teaches you how to start a freelance copywriting business in a week. With 16 lectures, you'll learn the steps and lessons you'll have to take as you begin freelancing for businesses, agencies, and non-profit organizations. Most specifically, you'll learn seven proven steps to launch your freelance copywriting business. Go from creating your portfolio to starting your first professional project.

  • Access 16 lectures & 1 hour of content 24/7
  • Build a portfolio that attracts clients & a website that showcases your copywriting business
  • Create a written quote that doubles as a contract
  • Learn how to effectively pitch yourself to potential clients
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: intermediate

Requirements

  • Internet access required

Access
Lifetime
Content
1.0 hours
Lessons
23

Copywriting for Beginners (Part 3 of 3): How to Persuade

Copywriting Secrets Revealed—Write Copy that Persuades People to Buy

By Alan Sharpe | in Online Courses

Your success as a copywriter depends on your ability to persuade. As a salesperson behind a keyboard, your job is to persuade people to buy products and services. Your job as a copywriter is not to be clever, or witty, or to win awards. Your job is to persuade. This course will help you create content that encourages people to buy. You'll learn tips and tricks from a veteran copywriter with 30+ years of experience on writing effective copy and finally write a piece that generates results.

  • Access 23 lectures & 1 hour of content 24/7
  • Write persuasive copy
  • Write using features & benefits
  • Use deadlines & guarantees to boost response
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Internet access required

Course Outline

  • Section 1: Write to persuade
    • Lesson 1 - Give your sales pitch a proven structure - 5:38
    • Lesson 2 - Write with features and benefits - 5:24
    • Lesson 3 - Overcome objections - 4:40
    • Lesson 4 - Be Specific - 3:49
    • Lesson 5 - Differentiate - 2:50
    • Lesson 6 - Think Visually - 5:56
    • Lesson 7 - Overcome doubts with testimonials - 3:38
    • Lesson 8 - Get your testimonials right - 3:34
    • Lesson 9 - Give your buyer a deadline - 1:45
    • Lesson 10 - Offer a guarantee that hurts - 3:29
    • Lesson 11 - Follow these five tips for better body copy - 2:11
  • Section 2: Make Offers they Can't Refuse
    • Lesson 12 - Why your copy needs an offer - 3:18
    • Lesson 13 - Make two offers - 2:12
    • Lesson 14 - Use these six proven free offers - 4:22
    • Lesson 15 - Use one of these 10 B2B information offers - 4:09
    • Lesson 16 - If in doubt, discount - 3:51
    • Lesson 17 - Improve your offers with this checklist - 3:26
  • Section 3: Keep Your Readers Hooked
    • Lesson 20 - Give your sales pitch with subheads - 1:47
    • Lesson 18 - Keep them hooked - 3:08
    • Lesson 19 - Make your copy more personal - 2:09
    • Lesson 21 - Keep your readers hooked with great captions - 3:29
    • Lesson 23 - Sound Conversational
    • Lesson 22 - Improve your readability - 3:51

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16

Copywriting for Beginners (Part 2 of 3): Headlines & Openers

Learn the Most Important Skill in Copywriting: The Ability to Grab & Keep Attention

By Alan Sharpe | in Online Courses

The most important skill in copywriting is the ability to grab attention. You might have the best product or service in the world, and your promotional copy might be amazing, but if no one stops to read your headline, no one will stop to read your copy. This course teaches you how to do the toughest thing in copywriting—grab and keep attention. With 16 lectures led by an industry expert with over 30 years of experience, this course will cover writing headlines and opening lines. This course is for copywriters who want to avoid lame headlines and gear toward compelling ones.

  • Access 16 lectures & 1 hour of content 24/7
  • Write offline & online headlines that grab attention
  • Brainstorm original headline ideas
  • Create opening lines that keep attention
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Internet access required

Access
Lifetime
Content
1.0 hours
Lessons
15

Copywriting for Beginners (Part 1 of 3): Seven Vital Questions

Discover the Seven Questions You Must Ask Before You Can Begin Copywriting

By Alan Sharpe | in Online Courses

The hardest thing about copywriting isn't knowing HOW to write. It's knowing WHAT to write. Your challenge as a copywriter isn't your ability to write compelling copy. It's your ability to discover insights into what you are selling and who you are selling to. The best copywriters are the ones who ask the best questions. Alan Sharpe, a copywriting professional with over 30 years of experience under his belt, answers the two biggest questions that beginning copywriters have: "What is copywriting, exactly?" and "How do I discover what I should write about?" At the end of this course, you will know what is expected of you as a copywriter and you'll know the questions you need to ask before you start any copywriting assignment.

  • Access 15 lectures & 1 hour of content 24/7
  • Explain the types of copywriting that require specialized skill
  • Understand the 2 main audiences for copywriting & how they differ
  • Research any product or service to uncover its unique selling features & benefits
  • Focus your copy on one unique selling proposition
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Internet access required

Access
Lifetime
Content
1.0 hours
Lessons
10

Copywriting Blunders: Do You Make These 10 Common Mistakes?

Improve Your Writing Skills by Eliminating the 10 Most Common & Harmful Mistakes that Might Wreck Your Copywriter Career

By Alan Sharpe | in Online Courses

You know bad writing when you see it—flowery and verbose, full of convoluted sentences, and is filled with typos, grammatical mistakes, inconsistencies, and poor reasoning. This course teaches you the ten most common blunders that new and amateur copywriters make; (1) slow in getting to the point, (2) no single-minded proposition, (3) no logical flow, (4) redundancies, (5) generalities, (6) features only, (7) navel gazing, (8) claims without proof, (9) no offer, and (1) no call to action). Learn from a pro with over 30 years of experience how to easily spot them, how to effectively avoid them, and save your career.

  • Access 10 lectures & 1 hour of content 24/7
  • Understand the 10 most common copywriting mistakes
  • Avoid ruining your copy by not doing any of these mistakes
  • Write a copy that is clear, concise, & compelling
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: intermediate

Requirements

  • Internet access required

Course Outline

  • First Section
    • Blunder 1 - Slow getting to the point - 5:30
    • Blunder 2 - No single -minded proposition - 3:45
    • Blunder 3 - No logical flow - 3:06
    • Blunder 4 - Redundancies - 5:08
    • Blunder 5 - Generalities - 6:36
    • Blunder 6 - Features only - 6:11
    • Blunder 7 - Navel gazing - 3:39
    • Blunder 8 - Claims without proof - 7:17
    • Blunder 9 - No offer - 3:48
    • Blunder 10 - No call to action - 2:47

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31

30 Copywriting Secrets from the Best Ad Campaign of All Time

Learn by Example & Uncover Best Practices on Writing Great Copy that Actually Works and Sells

By Alan Sharpe | in Online Courses

This course is a non-theoretical one. It will teach you copywriting purely based on examples. With 31 lectures, this course will examine the most successful advertising campaign in history: the newspaper ads for Volkswagen during the 1960s and 1970s. This campaign took a boring, ugly, unknown product and made it one of the most talked-about, popular products in history. This course will show you dozens of ads from this campaign. Each one is a case study in how to write clever, powerful, funny, amazing copy. In this course, you’ll learn how to write copy that grabs attention and motivates prospects to buy.

  • Access 31 lectures & 2 hours of content 24/7
  • Write headlines that grab attention & compel prospects to read the body copy
  • Use irony to grab attention
  • Follow a simple, step-by-step formula for writing body copy
  • Write clever, effective endings to sales copy
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: intermediate

Requirements

  • Internet access required

Course Outline

  • Section 1: Introduction
    • Great copy requires great insights. - 8:29
  • Section 2: Headlines
    • Secret 1: Write a weak headline if your visual is strong - 4:53
    • Secret 2: Sync your headline and your visual - 5:33
    • Secret 3: Write headlines that compel buyers to read your copy - 5:49
    • Secret 4: Make your headline a zinger if your visual is lame - 6:08
    • Secret 5: If in doubt, ask a question - 5:27
    • Secret 6: Start telling a story - 4:26
    • Secret 7: Tie your headline to current events - 5:19
    • Secret 8: Aim for the “hunh?” factor - 4:52
    • Secret 9: Make them smile - 3:57
    • Secret 10: Use headlines for features, images for benefits - 5:01
    • Secret 11: Comparing yourself? Better be clever - 4:48
    • Secret 12: Find headlines in your body copy - 6:03
  • Section 3: Opening Lines
    • Secret 13: Deliver on the premise of your headline - 5:52
    • Secret 14: If in doubt, ask a question - 4:03
    • Secret 15: Start with irony - 4:24
  • Section 4: Strategic Body Copy
    • Secret 16: Stick to one idea per ad - 6:12
    • Secret 17: Follow a simple script - 7:48
    • Secret 18: Give multiple benefits for each feature - 4:50
    • Secret 19: Back all claims with proof - 3:14
    • Secret 20: Borrow credibility - 4:41
  • Section 5: How to Write Memorable Copy
    • Secret 21: Keep your reader reading - 5:14
    • Secret 22: Build trust with specifics - 7:21
    • Secret 23: Write quirky testimonials - 8:01
    • Secret 24: Use parallel structure - 4:24
    • Secret 25: Spin your strongest feature into a theme - 3:14
    • Secret 26: Use original clichés - 4:35
    • Secret 27: Write in pictures - 4:17
  • Section 6: Your Ending, and Some Final Thoughts
    • Secret 28: Come full circle at the end - 6:03
    • Secret 29: Give your buyer something to think about - 5:30
    • Secret 30: Write like a pro (a few words on style) - 5:02

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12

Best-Paying Copywriting Gigs: White Paper Writing

Hone Your Writing & Research Skills by Working on One of the Top-Paying Projects in Content Marketing

By Alan Sharpe | in Online Courses

White Papers are basically research papers that are produced by companies, institutes, and individuals having actual authority over a particular subject area. It is meant to give depth to a specific topic, the problems involved, and give solutions on how to possibly solve it, most especially using the company's product or service. In this course, you will examine more than a dozen marketing white papers and discover what actually works, what doesn't, and why. You'll learn tips, tricks, and best practices from a professional white paper copywriter with over 30 years of experience.

  • Access 12 lectures & 1 hour of content 24/7
  • Pick a white paper topic that resonates w/ your target audience
  • Research your white paper so that you appear authoritative
  • Outline your white paper to have a logical flow & retain reader's attention
  • Learn how to write each section of a white paper, from introduction to call to action
  • Get tips on how to write like a designer & learn the 5 mistakes to avoid
Alan Sharpe is a 30-year veteran copywriter who has been teaching people how to write persuasively since 1989. Through his conference workshops, copywriting classes, telephone seminars, webinars, trade journal articles, newsletters, blog posts and in his many books, Alan has helped thousands of copywriters on four continents master the craft of persuading on paper and in pixels.

He taught himself the craft of advertising copywriting and worked as a freelance copywriter as well as a senior copywriter for two advertising agencies. He sold everything from pump parts to utility trailers to digital video transmission systems and insurance services, working in every media.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: intermediate

Requirements

  • Internet access required

Course Outline

  • Section 1: Introduction
    • Lecture 2: Anatomy of a white paper - 8:20
    • Lecture 1: Introduction to marketing white papers - 12:42
  • Section 2: Writing
    • Lecture 3: Pick your topic - 9:23
    • Lecture 4: Research your topic - 12:20
    • Lecture 5: Outline your white paper - 11:57
    • Lecture 6: Give your white paper a strong title - 7:14
    • Lecture 7: Write a compelling introduction - 9:17
    • Lecture 8: Give your white paper context - 8:09
    • Lecture 9: Describe your solution - 6:37
    • Lecture 10: End with a call to action - 11:07
  • Section 3: Final thoughts
    • Lecture 11: Write like a designer - 9:09
    • Lecture 12: Five mistakes to avoid - 8:20

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20

WordPress for Beginners

Learn How to Create an Awesome WordPress Website Fast from a Seasoned 15-Year Career Technologist

By Danny Liu | in Online Courses

Are you starting a new website or blog for your personal brand or online business but stuck on how to get started with WordPress? This course provides you with a simple step-by-step formula to build your own WordPress website in as fast as an hour! With a focus on saving you time, money and frustration, this course will walk you step-by-step on how to select the best hosting, theme, and plugins, with a focus on laying the foundation needed to scale your website as your brand grows, without getting distracted by all of the bells and whistles WordPress has to offer. You'll discover the secrets to building a professional-looking WordPress website for your blog or business and get it online in record time!

  • Access 20 lectures & 1 hour of content 24/7
  • Select the best hosting, theme, & plugins
  • Lay the foundation needed to scale your website as your brand grows
  • Set up your WordPress website in as little as 1 hour
Danny Liu is an Agile Release Manager and a CSPO/CSM & Digital Product Creator. As a seasoned 15-year career technologist, Danny has led high-performance teams, ranging from technology infrastructure engineering design & support to modern-day cloud computing and web development teams that leverage DevOps and CI/CD approaches to deliver digital products early and often.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Internet access required

Course Outline

  • Introduction
    • Intro - 5:13
    • The Foundation - 5:54
  • Planning
    • Planning Wireframe - 4:21
    • Planning About Page - 8:50
    • Planning Where You Might Get Stuck - 2:40
  • Build
    • Build Intro - 1:20
    • Types of Hosting - 5:46
    • Wordpress Settings - Demo Install - 4:04
    • Choosing Theme - 6:14
    • Homepage Widgets - 7:05
    • About Page Writing - 7:16
    • About Me & Save in Wordpress - 4:31
    • Contact Page & Social - 6:31
    • Editing With About Text - 3:27
    • Adding Images - 2:59
    • Footer Links & Social - 2:35
  • Launch
    • Launch - 2:24
    • Congrats - 4:11
  • Bonus
    • How to setup DNS - 2:41
    • SiteGround - Install WP in Minutes - 2:33

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Terms

  • Unredeemed licenses can be returned for store credit within 15 days of purchase. Once your license is redeemed, all sales are final.